Plugin Directory

Specific Content For Mobile – Customize the mobile version without redirections

Specific Content For Mobile – Customize the mobile version without redirections


Specific Content For Mobile allows you to create pages and posts content designed for mobile devices.

This plugin DOES NOT redirect content from the desktop website: it creates brand new mobile-specific content.

It’s perfect if in some pages you need different content for the mobile version.

The best way to have a mobile version is always a fully responsive design, but in some cases you may need specific content for the mobile version.

How to add or remove specific content for the mobile version:

  • Click on Pages in the main admin menu
  • Go with your mouse on the page you want to modify for the mobile version and click on the action link «Create mobile version», or click on the icon «+» you see in the devices column
  • Modify your page as you want to see it on mobile
  • Save your page mobile version

If you want to create a mobile version for your blog posts, do as explained above, but going to the list of Posts.

On mobile devices, the plugin will load the mobile version you have created for that page or post.

If you create the mobile version for a page reachable at https://your-domain.com/page-example/, and you are logged-in, you will see also https://your-domain.com/page-example-mobile/.
But logged-out users will not see it, and the only URL that exists for the public is https://your-domain.com/page-example/.

The page reachable at https://your-domain.com/page-example/ will show the desktop content on desktop devices, and the mobile content on mobile devices The URL is always the same.

You have no redirections, and the plugin just replaces the desktop content with the related mobile version.


If you have a server cache plugin, be sure to set a different server cache handling for mobile devices, in another case the mobile version of your pages could also be served on desktop devices.
E.g. W3 Total Cache, WP Fastest Cache, and Powered Cache are caching plugins that can handle the mobile cache.
Be careful if you are using W3 Total Cache or whatever other caching plugin that gives you the possibility to manage the mobile version, DO NOT set up any redirection for mobile devices.
If you have issues with the mobile and desktop versions with W3 Total Cache, read Mobile version showing in desktop view – W3 Total Cache Plugin
Specific Content For Mobile DOES NOT redirect the mobile users. The URL of a page visited on mobile is exactly the same as the desktop URL.

Differences with AMP plugins

Specific Content For Mobile has nothing to do with AMP pages. It gives you the possibility to show specific content for mobile, but without any redirection, and without generating any AMP markup.
If you want to serve AMP pages, Specific Content For Mobile is not for you. In that case, you may be interested in a plugin like AMP, or AMP For WP.
You consider Specific Content For Mobile like an alternative to AMP plugins.

Limitations of the free version

The free version supports only the mobile version of pages and posts, no custom post types, no archives, no terms.

Additional information

As a default, WordPress doesn’t output the blog page content before the posts loop.
Some themes do it. In this case, the blog page content output before the loop is handled by the theme templates.
The plugin will check if the theme declares support for the blog page mobile version, if not so the blog page mobile version may take the original desktop content.

As a default Specific Content For Mobile synchronizes the post metadata. This means that when you save a post or page, if they have a mobile version, the same metadata will be saved in the mobile version.
When you save a mobile version, the mobile version metadata will be saved also in the desktop version.
If you want to change this behavior, go to Specific Content For Mobile settings and choose «Allow mobile versions having their own metadata».

For the most popular SEO plugins, you can choose the metadata synchronization specifically for that plugin.

PRO Version

The PRO version also allows you to:

  • Have a mobile version of all the queriable post types are supported
  • Load a different theme specifically on mobile devices
  • Unload specific plugins only on mobile devices
  • Decide if tablets should be considered as mobile devices or not so
  • Have a different navigation on mobile
  • Write specific content depending on the device
  • Have access to the premium support

For developers

Template for mobile

If you need to use a different template file on mobile, copy the template file of your theme and put it in one of these folders:



For example, if your theme is «theme-name» and you want to load a different page.php on mobile, it will be something that looks like:




In the case of mobile devices, Specific Content For Mobile will look for the custom template file first in wp-content/themes/theme-name/scfm and if it doesn’t find it in wp-content/scfm.

Integration with other plugins

If you add an option for the metadata synchronization of an external plugin, you can use the filter «eos_scfm_meta_integration_array».

Here an example:

add_filter( 'eos_scfm_meta_integration_array','my_custom_scfm_meta_integration',20,2 );
//It adds an option to synchronize your plugin meta data.
function my_custom_scfm_meta_integration( $arr,$options ){
    $slug = 'my_custom_meta';
    $arr[$slug] = array(
        'is_active' => defined( 'WPSEO_FILE' ),
        'args' => array(
            'title' => __( 'My custom meta synchronization','my-textdomain' ),
            'type' => 'select',
            'value' => isset( $options[$slug] ) ? esc_attr( $options[$slug] ) : 'synchronized',
            'options' => array(
                'synchronized' => __( 'Synchronize desktop and mobile metadata','my-textdomain' ),
                'separated' => __( 'Allow mobile versions having their own metadata','my-textdomain' )
        'prefix' => array( '_my_plugin' ),
        'default' => 'synchronized'
    return $arr;

Then you will see your custom option «My custom meta synchronization» in the main settings page.

Helper functions

In your theme, you can use the following functions to give full support to the mobile version content:

eos_scfm_related_desktop_id( $post_id );

given the post ID, it will get the post ID of the related desktop version.

eos_scfm_related_mobile_id( $post_id );

given the post ID, it will get the post ID of the related mobile version.

Theme support

To add the theme support to the blog content, you can add this line in your theme support action hook:

add_theme_support('specific_content_form_mobile',array( 'posts_page' => true ) );


For any question or if something doesn’t work, don’t hesitate to open a thread on the support forum


  • Pages
  • Metadata synchronization
  • Custom metadata synchronization (for developers)1. Pages and posts list screen


  1. Upload the entire specific-content-for-mobile folder to the /wp-content/plugins/ directory or install it using the usual installation button in the Plugins administration page.
  2. Activate the plugin through the ‘Plugins’ menu in WordPress.
  3. After successful activation you will be automatically redirected to the plugin global settings page.
  4. All done. Good job!


Dekabr 22, 2023
It’s not often that I take time to write a review. But this plugin deserves one. Although many themes claim to be responsive, in practice it mostly sucks. With this one you can leave the responsive parts intact and change the other ones to what you like.
Oktabr 19, 2023 1 reply
I downloaded so many plugins, and I wish I would have downloaded this one first. I am adding my review because part of the reason I go towards plugins is the reviews. This plugin is a godsend and is what I needed because sometimes my desktop view is not mobile friendly (or it’s hard to navigate) and it does exactly what it says it does, and I really appreciate that it is free. I feel like this is an essential because a lot of viewers are viewing on their phones these days. Its also very nice that when you create the mobile version, the desktop version is already on the page, so you just have to make the tweaks to make it mobile friendly. Easy to use also.
Dekabr 27, 2022 7 replies
It’s either that he instructions are foggy or it really actually doesn’t work with W3 Total Cache s claimed. Even though I change the «Minify mode» from «Auto» to «Manual» the first served page after Purge (whether mobile or laptop) is the one that is served until the next purge. That claim of working with W3 Total Cache needs to be retracted!
Fevral 1, 2022 1 reply
Solved a problem for me, trying to publish a different page in mobile. No mess, no fuzz, works right out! Excellent plugin!
Read all 28 reviews

Contributors & Developers

“Specific Content For Mobile – Customize the mobile version without redirections” is open source software. The following people have contributed to this plugin.



  • FIx: Mobile pages shown in the desktop search results if user not logged in

  • Fix: PHP warning in the backend single page

  • Fix: Security patch. Nonce not added when unlinking mobile and desktop versions via bulk actions

  • Fix: Security patch XSS when unlinking mobile and desktop versions via bulk actions

  • Checked: WordPress 6.4
  • Added: Link to the PRO version

  • Fix: Mobile icon disappeared

  • Fix: Mobile icon showing also when it should not

  • Checked: Checked WP v. 6.3

  • Fix: caching system debugging malfunction

  • Added: possibility to switch off the warning about caching plugins by adding defined( ‘SCFM_DEBUG_NOTICE’,false ); to the wp-config.php file

  • Fix: conflicts with Zion Builder when editing again a mobile page

  • Fix: conflicts with Zion Builder

  • Fix: self-debugging false detection after saving single post in some situations

  • Fix: caching issue false detection after saving single post

  • Added: self debugging after saving post

  • Fix: Conflict with Flatsome

  • Fix: PHP notice if $_SERVER[‘HTTP_USER_AGENT’] not defined

  • Fix: SCFM column not appearing on the list of pages and posts in the backend


  • Changed: Mobile page versin not anymore private to avoid issues caused by some SEO plugins


  • Fixed: Conflict with Elementor


  • Fixed: Mobile content not called when coming from single post editing screen
  • Fixed: Missing icons on mobile preview
  • Fixed: Permalinks on posts archive on mobile
  • Added: Possibility to assign a different mobile page
  • Added: Support to the mobile version of post excerpts
  • Added: Hooks for the PRO version
  • Added: Hooks to create the mobile version of the theme template files


  • Fixed: Conflict with WPBakery and Elementor frontend builder
  • Fixed: Device images and icons not loading on mobile preview


  • Fixed: Mobile posts showing on archives
  • Fixed: Private page visible for not logged users if WooCommerce is active
  • Added: Preview on mobile
  • Added: Options to synchronize the metadata
  • Added: Filter to add metadata synchronization for external plugins
  • Added: Bulk action to unlink the mobile versions


  • Fixed: Compatibility with KingComposer
  • Fixed: Compatibility with WpDiscuz plugin


  • Fixed: PHP warnings if saving post without revisions
  • Fixed: Comments not taken on mobile devices
  • Removed: Synchronization between desktop and mobile


  • Fixed: PHP error saving page missing links


  • Fixed: error 404 if not logged on some mobile pages


  • Fixed: PHP memory leak on mobile version trashing and untrashing
  • Fixed: is_front_page() returned false on mobile homepage
  • Checked: WordPress version 5.3


  • Added: synchronization between desktop and mobile version for simple text, images, and links replacements


  • Fixed: bug when user not logged-in


  • Added: warning after the desktop content change
  • Added: hook for the desktop and mobile versions changes synchronization (future PRO version)


  • Fixed: mobile version for blog posts


  • Added: prevent mobile version from being public to avoid SEO problems
  • Fixed: issues when mobile versions moved to trash or restored from the trash


  • Added: mobile version metabox in the single page and posts


  • Added: action links in the plugins page
  • Added: translation to Italian


  • Initial Release